Pre zdravie
by VšZP
We crafted a distinctive brand for a series of events for the government insurance company, with the aim of promoting health.
The Challenge
The Government Health Insurance company, one of the largest insurance companies in Central Europe, sought a unique brand for its series of events aimed at promoting health and prevention among the general public. The objective was to showcase their commitment to assisting the public in improving their health while also distinguishing themselves from similar events. Under the brand "For Health," the insurance company will conduct a range of communication activities both offline and online.
Our Solution
Our solution was to develop an eye-catching brand for the series of events, designed to immediately capture people's attention. Given that the events take place in bustling locations, it's crucial to attract passersby and encourage them to engage in discussions about prevention and participate in basic sugar and blood pressure tests, among other activities. Our visuals are easily adaptable for both online and offline settings, ensuring they stand out amidst the numerous events held across the country during the summer.
English 
Slovak 
Czech 