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What could be better than working with books? Booxy allowed us to dive into the world of books (literally), creating a successful campaign for this cute Czech project, now expanding to Slovakia. We created a new mascot for the brand and led the entire performance campaign.

Besides that, we also created a series of visuals related to the campaign promoting the project. Not only have we handled the entire campaign from scratch, but we also led the performance campaign, including banner creation. The goal was to promote the new book-selling feature among people in Slovakia and Czechia.

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